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7 Golden rules to giving great presentations

Speaking in public ranks close to death as amongst most people’s greatest fears. Yet being able to present well is a vital skill needed to succeed in most careers.

Presentations are critical ‘moments of truth’ – where we persuade prospects to hire us, existing clients to fund new campaigns, or colleagues and bosses to support our ideas. Yet we often neglect simple rules without which presentations will fall flat and fail.

Here are the 7 Golden Rules I have learnt to ensure I give winning presentations. And the first and most important was learnt from a man who epitomised Danny Devito on crack. In fact, injecting a bit of Hollywood into presentations is part of the secret. Here’s how.

The secret to achieving your goals every time

‘Success is steady progress towards one’s personal goals’- well, that’s what my fortune cookie from The Peacock Gardens told me last night.

Achieving goals is a daunting journey littered with setbacks. Yet watching our 8 year old son learn to play rugby has reminded me of the secret to reaching goals. Simply put, he refused to tackle. No matter how much I yelled, begged, bribed, cajoled- he could not bring himself to do a tackle. Until someone whispered the secret in my ear.

It’s the secret that has helped me to dust myself off when I’ve failed, and has kept me moving forward. And it’s a secret that works whether you’re 8, or 50.

How to make more money from losing than winning

Agencies I have led have made more money from new business pitches we lost than from pitches we won. Sounds illogical, but it’s true. Here’s how to win when you lose.

It begins with a story of love almost lost. I was very keen on a certain young woman. I showered her with huge attention, was captivated by her every murmuring, did everything I could to shine. You know the plot. One day she put her hand on my shoulder: “Chris, I appreciate the attention but you need to know, I have a boyfriend.”

And it was the way I responded to that critical moment of truth that encapsulates the secret to making more money out of losing than winning.

How to become the oldest guy in the room – 5 Top Tips

All my career I was the youngest guy in the room. Then overnight, I looked around and was shocked to discover I was the oldest guy in the room. How did this happen? What happened to all the other guys? What had I done to survive: to stay one step ahead?

On reflection, I discovered my ability to stay relevant and ‘in demand’ had been achieved by following five simple habits- habits which continue to make me a valuable contributor.

We’ve got one shot at our careers. Working on ourselves to stay relevant is the key if you want the chance to be the oldest guy in the room one day. Here are the five top tips on how to do just that.

Why apricots are the secret to outstanding leadership

To get the best out of your teams, you as a leader have to get one habit very right. It’s the secret to outstanding leadership, whether you lead a team of two, or a team of two thousand. Here are two true stories, both of which are beauties and illustrate the ‘habit’ perfectly.

The first is about a chief executive of the Australian operations of a global software giant with whom I worked in the mid 1990s. His background was in sales, where his prowess had seen him rise to the top of a demanding, high performance organisation.

The second story is about Phil Waugh, a former Australian rugby team and current New South Wales Waratahs captain, and one of the most relentless, physical and enthusiastic player I’ve seen.

The secret to winning pitches

To win new business pitches, having great ideas that solve client problems is not enough. We also have to beat our competitors.

It’s easy to get absorbed in solving client problems when working on a pitch. The client wants a strategy and ideas which will deliver certain results. That’s our focus and has to be nailed, absolutely.

But to ensure a world class ‘win’ hit rate, developing great strategies and ideas for the client is not enough. Sometimes competitors beat us not because they are better than us, but because they beat us.

To win more often, put just as much energy into developing YOUR AGENCY’S STRATEGY to win… your strategy to beating your competition.