Tag Archives | Brand

How To Get What You Want- Every Time!

There’s something I do at the start of most meetings that often shocks those there. Some love it. Some hate it. It’s a recipe, though, for getting what you want- in business, and in life. Do you do it?

My current working day is filled with meetings- often 10 to 12 in a day. Some I set up. Usually, given my role, it’s others who have asked to see me- colleagues, potential partners, industry associates, general contacts. I have to move through them quickly, efficiently, and with focus and momentum.

So I often start meetings others have asked for with this question: “Before we begin, tell me this- if you had a magic wand, what would happen at the end of the meeting- what is it you want from me or want me to do?” It’s a concept I encourage all to embrace. Do it for yourselves. This is what I mean. This is the habit I encourage you- and me- to do a lot more of.

5 Golden Rules For A Longer And More Vibrant Career

I’m 52, and usually the oldest guy in the room whenever I meet with colleagues at or our industry more broadly. How has this happened? How have I survived and prospered in a so-called ‘young person’s industry’? Here’s the answer, in 5 simple Golden Rules. They worked for me. Will they for you?

First, not a rule. Just a reality. To survive in business and ensure your career keeps evolving and remaining relevant, you have to work on yourself as a project. You have to work harder on yourself than you do on your job. Seriously. Get very serious about yourself and working on improving and developing yourself.

Your business will fail in 2012 unless you do this

This will shock you. To succeed in business in 2012 and beyond, you have to do something dramatically different. Do this, and grow. Don’t do it, and die. Seriously- this is serious. It’s all about the ‘X Factor’. Here’s why, and here’s what to do about it.

The three traditional ‘must haves’ for businesses and individuals to succeed today are no longer enough. And in 2012, with the acceleration of change everywhere, this will be more true than ever before. To succeed, we now must also have one extra, all powerful attribute without which we will not reach our full potential. This is what it is, and how to get it.

At a conference in the Hunter Valley near Sydney, the dinner speaker knocked our socks off. First- because he looked about 12 years old (he was in fact in his mid 20s). Secondly- because of a competitive strategy and reality he shared with us that has been front of mind for me ever since. Here’s the story.