Cold calling a prospective new client is petrifying. It’s like phoning someone you hardly know and asking them out. Yet there are better ways to getting a ‘date’ with a prospect than resorting to that awful phone call. Here’s how to do it.
I still have nightmares about phoning girls and asked them out. Why? Because, if they said ‘no’ (which sadly was not infrequent), it was back to therapy for me!
We all fear rejection. And in business, it’s simply not easy to ask someone you don’t know to meet with you, when you both know you are (all bullshit aside) after but one thing- their money!
Yet to drive new revenues and indeed careers, being great at nailing that first critical meeting with prospects is a powerful asset.
Here are five of the best tips I know to get that first all important meeting with a prospect without always having to make that hand trembling phone call.