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Why I Love To Be Rubbished

When the boss of one of the biggest communications groups in the world rubbished me and my reputation for a full 10 minutes, why was my reaction one of delight and high fives? Here’s the answer.

A former colleague had a meeting with the boss of one of the world’s biggest marketing communications groups. Let’s call him ’The Boss’, with apologies to Bruce. A mutual associate beamed down the phone: “Our friend told me The Boss spent 10 minutes of their meeting rubbishing YOU.”

I was bemused. I’d never even met The Boss. I was far down the pecking order when our worlds were vaguely associated. How and why on earth had he even heard of me? Then I remembered what I had done to give him the absolute shits. You see, as I have got older, I have become obsessed with boldness – in saying what I really think and feel, and doing what I believe is the right best thing to do, irrespective of the consequences. Here’s the price I pay: