It was 3 a.m. in my hotel room in New York. The fire alarm shattered the calm. What happened next stays with me vividly, every day. It sums up why so many fail to survive life threatening crises, or survive the change underway in business. Here’s why.
I thought the alarm would stop. It didn’t. All on our floor headed out into the corridor, dazed and scared. Someone screamed. I smelt smoke. The fire escape beckoned. But I stopped. I did not want to go through that door. And that hesitation sums up why so many fail to adapt to the tsunami of change underway in business. It’s summed up in an expression I heard last week. Simple. Powerful. Says it all. Here it is. Read it, embrace it, and survive.